Production: Vernallis Theory in our Music Video

Vernallis Theory was used in our Music Video with; Camera movement/Technique, Slow Motion, Dissolve transitions.

Camera Movement/Technique -

= The person behind the camera flows and adjusts with the artists movement 'ISHY'. The camera movement and technique is really important because the camera movement has to be flow free in order for the movement and the camera to combine really well. 

Slow Motion-

= Slow motion is one of the most vital aspects in Vernallis theory. In our music video the slow motion flowed in really well with our music video because there are many fast paced scenes and many quick cuts. The slow motion gathers more attention towards the audience as the slow motion breaks the continuity in the music video. 

Dissolve Transitions- 

= In the music video there are many dissolve transitions used, the reason for this is because it enabled us to show the past of the artist 'ISHY' and how he didn't have much and now he is successful. The Dissolve allows the music video to flow in the correct manor of the music video. There are many parts of the song were we used the narrative structure in the footage we placed within the music video.